Posts Tagged ‘Fox’
Mobile Excellence Awards In One Week!
Dec 01 by Debra Kaufman | No CommentsIf you plan on going to the Mobile Excellence Awards-which take place at the Sofitel Hotel in West Hollywood on the evening of Monday December 7–it’s a good idea to buy your ticket now. Last year, the MEAs was sold-out and event organizers/co-chairs Sarah Miller, CEO of Axis PR, and Allison Dollar, CEO of the Interactive TV Alliance, expect that this year will also be sold out.
Continue ReadingFox Reality Channel Launches On iPhone
Oct 14 by Debra Kaufman | 2 CommentsIn this breaking news, Fox Reality Channel announced it launched a WAP site for the first Apple iPhone mobile video service to feature reality-only content. MobilizedTV speaks with Fox Reality Channel’s Ed Skolarus about the channel.
Continue ReadingAnytime/Anywhere Content Lab
Aug 07 by Debra Kaufman | 1 CommentIn the not-so-distant future, media will be platform-agnostic. The content on your mobile phone will seamlessly move to the TV screen, computer screen or any other screen. That’s the focus of the Anytime/Anywhere Content Lab, a research project headed by USC’s Entertainment Technology Center. MobilizedTV interviewed CEO/Executive Director David Wertheimer about the lab and mobile content.
Continue ReadingMobile TV: Making It Through to the Next Round
May 29 by Debra Kaufman | 1 CommentThis panel on the next-round of Mobile TV included executives from Telescope, Endemol, GoTV, and Veeker. They declared that “mobile is a great device to get someone to perform a simple action.” But there still aren’t enough eyeballs in mobile to get advertisers to pay attention, said the panelists.
Continue ReadingCablecasters Plan Mobile Strategies
Feb 03 by Debra Kaufman | No CommentsSome cablecasters jumped on the mobile bandwagon early on. Discovery Networks, HBO and MTV are a few of the ones that have already ventured into the mobile ecosystem. Clint Stinchcomb, the EVP/GM of emerging networks at the NCTA Mobile Bootcamp, described ways that cable operators and networks can join the party, and other cable panelists reported on their hands-on experiences in creating and re-purposing content for the mobile device.
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