Archive for the ‘Monetizing Mobile’ Category
Mobile’s Pente Group: monetizing personalities and brands
Aug 24 by Debra Kaufman | 1 CommentThe Montreal-based Pente Group, founded in 2006, develops mobile apps by partnering with entertainment personalities (Akon, and Barry White) and consumer brands (Polaroid). Mobile executive Michel Besner–familiar to the Hollywood production and post community as the co-founder and president of Kaydara, a real-time 3D animation software–was named President.
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Discovery launches FLO TV channel
Aug 10 by Debra Kaufman | No CommentsDiscovery Communications just announced the launch of a dedicated mobile channel on the FLO TV network. The channel debuted Aug. 1 with 24/7 coverage of Discovery’s popular Shark Week. MobilizedTV sat down with Rebecca Glashow, Senior Vice President of Digital Media Distribution at Discovery Communications to talk about the launch.
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Hip hop’s Salacious Streets TV now on TracPhone Wireless
Aug 02 by admin | No CommentsHip hop and mobile–which share a demographic–are a match made in mobile heaven. A local California entertainment company, Deziak Entertainment, is busy proving that with its mobile video channel Salacious Streets TV, which offers original hip hop content.
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Mobile Apps contest launched by Consumer Electronics Association
Jul 27 by admin | 1 CommentThe Consumer Electronics Association announced that nominations are now open for its second annual Mobile Apps Showdown. Mobile application developers can submit entries to be judged by a panel of tech experts. Final round judging will take place live at the 2011 International Consumer Electronics Show, to be held in Las Vegas from January 6-9, 2011. The winner will be announced on January 8, 2011.
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An app or mobile website? AdMob tells which works and why
Jul 26 by Debra Kaufman | 2 CommentsThe good news: there is growth among all smartphone platforms and operating systems. The bad news: developers and advertisers need to think “cross platform” when it comes to content and advertising in the mobile space. Should a content creator spend resources on a great mobile website or on an app? And if it’s an app, should it be for iPhone, Android, BlackBerry or all of the above? These are the questions facing mobile developers seeking to monetize their content.
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Three Trends Keeping Mobile Video in the Game
Jul 22 by Darcy Lorincz | No CommentsOnly a few years ago, video accounted for merely a fraction of the consumption on mobile networks. Cisco predicts that by 2014, video will account for 64 percent of the world’s mobile traffic, presenting a colossal challenge for mobile operators expected to deliver high-quality feeds on an array of devices, which are only getting bigger, smarter and capable of guzzling more bandwidth.
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MobileBeat 2010: The Year of the Superphone
Jul 14 by admin | No CommentsWhat’s a superphone? At MobileBeat 2010, Omar Khan, chief strategy officer of Samsung Telecommunications America for Samsung Mob!le, spoke about how a superphone is different from a smartphone, and what its future is.
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At MobileBeat 2010, HP talks about Palm
Jul 13 by Debra Kaufman | No CommentsAt the opening day of MobileBeat 2010, Accel Partners Rich Wong engaged in a Q&A with HP vp and CTO Phil McKinney. What was the rationale behind HP’s acquisition of Palm? “From HP’s perspective, it’s the fact that when you look at success in the marketplace, it’s the companies that control end-to-end, the entire experience,” said McKinney.
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World Film Collective teaches mobile filmmaking at World Cup
Jul 08 by Debra Kaufman | No CommentsIf you’ve been keeping track of mobile metrics, you know that the World Cup has been a breakthrough event for many media entities. The World Film Collective, a non-profit organization based in the U.K., teaches filmmaking using mobile phones to young people in favelas, townships, and refugee camps around the world.
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Q&A with the Mobile Marketing Association
Jul 07 by Debra Kaufman | 2 CommentsMobilizedTV sat down with Michael Becker, managing director for North America for Mobile Marketing Association, to talk about this 700 member company trade organization, which can be found in 40 countries around the world. With global headquarters in New York, the MMA also has regional branches in North America, Asia/Pacific, EMEA and Latin America. The association has its roots in the former Wireless Advertising Association, which stumbled during the dotcom bust, and re-emerged to become the MMA.
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Rhythm NewMedia CEO Kohli talks about mobile ads
Jul 02 by admin | No CommentsYesterday the mobile ad network Rhythm NewMedia announced the expanded capabilities of its mobile ad SDK to include picture-in-picture video browsing, interactive pre-roll video ads, and support for Apple’s new mobile operating system (iOS 4). MobilizedTV spoke with Rhythm NewMedia CEO Ujjal Kohli about the state of the art of mobile advertising.
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LATV Fest offers MobilizedTV panel and more…
Jun 24 by admin | No CommentsLATV Fest, produced by NATPE (the National Association of Television Programming Executives), brings together creative TV and digital content producers with development execs, agents, advertising executives, technology solution providers and others from July 12 to 15. MobilizedTV readers get a special rate.
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Find out how to make money with mobile
Jun 23 by admin | No CommentsThat is the question on everyone’s mind, and the topic that will be the focus on MobileBeat 2010. “The year of the superphone and who will profit” is the theme of VentureBeat’s third annual conference on the future of mobile, which will take place July 12 to 13 at The Palace Hotel in San Francisco. And MobilizedTV readers get a 15% discount on registration.
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Ustream’s Mobilizer puts Miley Cyrus on mobile
Jun 21 by Debra Kaufman | No CommentsMiley Cyrus unveiled her new album Can’t Be Tamed exclusively through an iPhone app, five days prior to her record being available in retail stores on June 21.Through the free mobile app, created and powered by Ustream Live Mobilizer, Miley is hosting a full album listening party.
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Warner develops The Clique for online and mobile
Jun 18 by Debra Kaufman | 1 CommentAre you a fan of The Clique? Or perhaps your 12 year old daughter is one. The Clique is an Alloy Entertainment young adult (YA) book series written by Lisi Harrison. Now comes the live-action digital series–produced in association with Alloy Entertainment–which Warner Premiere says it will distribute “through digital online distributors such as iTunes, Amazon Video On Demand, as well as be on mobile platforms.”
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Q&A with Patrick Lopez, Vantrix for mobile video
Jun 14 by admin | No CommentsVantrix’s Patrick Lopez: Mobile Video is absolutely playing a role in re-defining how, when and why we watch TV. Consumers are also providing the content as well. No longer is content a one-way street, consumers can post videos and comments on what they see.
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Mobile Excellence Awards now open for submissions
Jun 03 by admin | 1 CommentAttention mobile mavens! If you’ve created amazing mobile content, technology, product, business or innovation, the third annual Mobile Excellence Awards is open for submissions. “We look forward to another spectacular year of new submissions, new products, new services and new technologies that raise the bar of excellence,” said Mobile Excellence Awards founder Sarah Miller.
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MasterImage Brings Glasses-Free 3D to Mobile
May 11 by Debra Kaufman | No CommentsMobilizedTV has written about 3D for mobile phones before, but MasterImage 3D stood out at NAB with its auto-stereoscopic (glasses-free) display for mobile phones. Its auto-stereoscopic 3D display was commercialized in 2009 in conjunction with the Hitachi Wooo. The Entertainment Technology Center @ USC,
brought MasterImage 3D, into the fold as a Consumer 3D Experience Lab project sponsor.
Free EZTakes Mobile Movie for MobilizedTV Readers!
May 10 by Debra Kaufman | No CommentsNow there’s another good way to watch movies on mobile: and MobilizedTV readers get a chance to watch one for free. EZTakes offers 5,000 movies and TV shows that can be viewed on iPad, iPhone, Android and most other smartphones.
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Video on the Smartphone: Making Money Yet?
May 07 by Debra Kaufman | No CommentsAt a Digital Hollywood panel “Video on the Smartphone,” talk focused on the latest trends in mobile devices, mobile content and the business strategies to make money. For broadcast mobile services such as FLO TV and MobiTV, this summer will be telling: The hotly anticipated FIFA World Cup Soccer tournament will take place in South Africa…and on mobile phones.
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