Mobilizedtv

Mobile’s Pente Group: monetizing personalities and brands

The Montreal-based Pente Group, founded in 2006, develops mobile apps by partnering with entertainment personalities (Akon, and Barry White) and consumer brands (Polaroid). Mobile executive Michel Besner–familiar to the Hollywood production and post community as the co-founder and president of Kaydara, a real-time 3D animation software–was named President.

Discovery launches FLO TV channel

Discovery Communications just announced the launch of a dedicated mobile channel on the FLO TV network. The channel debuted Aug. 1 with 24/7 coverage of Discovery’s popular Shark Week. MobilizedTV sat down with Rebecca Glashow, Senior Vice President of Digital Media Distribution at Discovery Communications to talk about the launch.

Cracked.com on iPad: A deep dive with Oren Katzeff

Online comedy site Cracked.com, which currently delivers video content to nearly 3.5 million unique users a month, just announced the launch of Cracked.com for iPad. To get a deeper appreciation for Cracked.com’s move to iPad, MobilizedTV’s Debra Kaufman spoke with Katzeff about the launch.

An app or mobile website? AdMob tells which works and why

The good news: there is growth among all smartphone platforms and operating systems. The bad news: developers and advertisers need to think “cross platform” when it comes to content and advertising in the mobile space. Should a content creator spend resources on a great mobile website or on an app? And if it’s an app, should it be for iPhone, Android, BlackBerry or all of the above? These are the questions facing mobile developers seeking to monetize their content.

At MobileBeat 2010, HP talks about Palm

At the opening day of MobileBeat 2010, Accel Partners Rich Wong engaged in a Q&A with HP vp and CTO Phil McKinney. What was the rationale behind HP’s acquisition of Palm? “From HP’s perspective, it’s the fact that when you look at success in the marketplace, it’s the companies that control end-to-end, the entire experience,” said McKinney.

Auryn animates illustrations for iPad

Remember what it was like to read your favorite picture book as a child? The illustrations were evocative, bringing the story to life. Now, with Auryn, those illustrations can truly come to life, as full motion animation on an iPad.

POV on mobile

POV is an occasional opinion piece from MobilizedTV founder/editor Debra Kaufman. After over 20 years of covering feature films and the latest TV/cable fare, I am passionate about mobile media.

World Film Collective teaches mobile filmmaking at World Cup

If you’ve been keeping track of mobile metrics, you know that the World Cup has been a breakthrough event for many media entities. The World Film Collective, a non-profit organization based in the U.K., teaches filmmaking using mobile phones to young people in favelas, townships, and refugee camps around the world.

Q&A with the Mobile Marketing Association

MobilizedTV sat down with Michael Becker, managing director for North America for Mobile Marketing Association, to talk about this 700 member company trade organization, which can be found in 40 countries around the world. With global headquarters in New York, the MMA also has regional branches in North America, Asia/Pacific, EMEA and Latin America. The association has its roots in the former Wireless Advertising Association, which stumbled during the dotcom bust, and re-emerged to become the MMA.

Ustream’s Mobilizer puts Miley Cyrus on mobile

Miley Cyrus unveiled her new album Can’t Be Tamed exclusively through an iPhone app, five days prior to her record being available in retail stores on June 21.Through the free mobile app, created and powered by Ustream Live Mobilizer, Miley is hosting a full album listening party.

Warner develops The Clique for online and mobile

Are you a fan of The Clique? Or perhaps your 12 year old daughter is one. The Clique is an Alloy Entertainment young adult (YA) book series written by Lisi Harrison. Now comes the live-action digital series–produced in association with Alloy Entertainment–which Warner Premiere says it will distribute “through digital online distributors such as iTunes, Amazon Video On Demand, as well as be on mobile platforms.”

Mobile Video Award at the New Media Film Festival

The New Media Film Festival held its debut event this last weekend. Among the categories was one honoring the best in mobile content. The award went to Amanda Poore, a student of University of Texas professor Bart Weiss, a contributor to MobilizedTV and a teacher of mobile-moviemaking.

Hollywood movie-based games go mobile

In today’s Los Angeles Times, reporter Ben Fritz notes that “the romance between Hollywood and the video game industry is hitting the skids.” Only one important point is missing in Fritz’s analysis: Hollywood movies haven’t stopped putting out games at all. They’re putting them out along with ringtones, wallpaper, mobisodes and photos–on iPhone, BlackBerry and Android apps.

Urban Wolf Debuts on Crackle

Laurent Touil Tartour started out as a filmmaker. But he got himself into one of those “you’ll never make a film in this town again” scenarios in France, and decided that nothing could stop him from telling creative stories. Did he show them. Urban Wolf–which debuts on Sony’s Crackle, a multi-platform video entertainment network and studio on May 13–is a much -ballyhooed online dramatic series, made up of 15 four-minute episodes.

Urban Wolf

MasterImage Brings Glasses-Free 3D to Mobile

MobilizedTV has written about 3D for mobile phones before, but MasterImage 3D stood out at NAB with its auto-stereoscopic (glasses-free) display for mobile phones. Its auto-stereoscopic 3D display was commercialized in 2009 in conjunction with the Hitachi Wooo. The Entertainment Technology Center @ USC,
brought MasterImage 3D, into the fold as a Consumer 3D Experience Lab project sponsor.

Umbrellas of Cherbourg

Free EZTakes Mobile Movie for MobilizedTV Readers!

Now there’s another good way to watch movies on mobile: and MobilizedTV readers get a chance to watch one for free. EZTakes offers 5,000 movies and TV shows that can be viewed on iPad, iPhone, Android and most other smartphones.

5 Second Films

Video on the Smartphone: Making Money Yet?

At a Digital Hollywood panel “Video on the Smartphone,” talk focused on the latest trends in mobile devices, mobile content and the business strategies to make money. For broadcast mobile services such as FLO TV and MobiTV, this summer will be telling: The hotly anticipated FIFA World Cup Soccer tournament will take place in South Africa…and on mobile phones.